Media traders are looking beyond the legal struggle between
the Redstone family and Viacom Inc VIABO> CEO Philippe Dauman, speculating
that a deal for the $18 billion media conglomerate could be on the horizon.
closing month, Sumner Redstone, 93, the controlling
shareholder of Viacom and CBS Corp (CBS.N), changed key individuals of his
seven-individual accept as true with that will take over his majority balloting
stake of CBS and Viacom whilst he dies or is deemed incapacitated, and he
signaled he may additionally disregard the Viacom board and Dauman.
That caused new allegations, this time from Dauman, that the
home-certain wealthy person is mentally incompetent. In a preceding lawsuit
filed by means of a former Redstone female friend, Dauman testified that
Redstone become "engaged" and "alert."
there is no proof that a deal for Viacom is inside the
works. nonetheless, investors have bid up stocks of Viacom about 16 percent due
to the fact that may additionally 20 when Redstone removed Dauman from the
seven-character agree with with a purpose to ultimately control CBS and Viacom.
A Viacom spokesman and a spokesman for Sumner Redstone
declined to comment. A spokeswoman for Redstone's daughter, Shari Redstone,
declined to remark. Shari Redstone, who sits on her father's trust, adverse
Dauman's elevation to Viacom government chair in advance this year.
Dauman is fighting his ouster from the believe in court
docket, declaring that Redstone's dwindled intellectual capacity left him
vulnerable to his daughter's flawed affect. but many buyers assume he'll depart
Viacom.
“I don’t see how he might stick around,” stated Ben Strubel,
a fundamental with Lancaster, Pennsylvania-primarily based wealth supervisor
Strubel investment management, which owns non-vote casting shares of Viacom.
The thinking amongst traders is that if Dauman leaves,
Viacom's fate might be in play.
One situation would be Viacom merging lower back into
CBS(CBS.N), 10 years after the agencies cut up, Strubel stated.
“I think Viacom recombined with CBS is the most herbal in
shape,” he said.
CBS could have higher bargaining power with vendors, with
the brought heft, Strubel and different traders and analysts stated. And some
desire that Viacom programing might improve underneath Leslie Moonves, the CBS
chief govt who has presided over a a hit technology for the television network.
different investors said they want Viacom placed up for sale
in an open auction and believe suitors should include Discovery Communications
(DISCA.O), AMC leisure Holdings (AMC.N) and companies that may be interested by
moving into programing, such as Apple Inc(AAPL.O), Dish community Corp(DISH.O)
and Verizon Communications Inc(VZ.N).
The war over control of Viacom is playing out at a time when
the growth of streaming video carriers like Netflix and Amazon is placing pressure
on networks and cable organizations to offer smaller, decrease-value
applications of channels.
The surroundings leaves Viacom, as a stand-by myself
company, little time to drag off a flip-around and improve its ratings and
average overall performance, stated Christopher Marangi, a portfolio supervisor
for Rye, new york-based totally GAMCO buyers Inc, the second biggest owner of
balloting stocks of Viacom after the Redstone family.
"Time is of the essence," Marangi stated in an
interview. He declined to touch upon his possibilities for Viacom's future.
GAMCO CEO Mario Gabelli said in an interview in may
additionally that he offers Dauman six months to turn the organization round.
He declined to mention what would occur if there has been no improvement in
that point.
Viacom owns MTV, Nickelodeon, Comedy relevant and the Paramount
film studio. stocks within the corporation have fallen almost 50 percentage in
the beyond years despite the most latest
uptick. Dauman has told buyers he plans to pay down debt by means of selling a
minority stake in Paramount, a
circulate that Redstone antagonistic, in line with his spokesman.
On Monday, country wide Amusements, the Redstone own family
business that holds its Viacom stake, changed Viacom's bylaws to require unanimous
Viacom board assist for any Paramount-associated transaction. A Viacom
spokesman stated the bylaw changes have been illegitimate.
BRINGING THE BAND returned collectively
overdue last month, Redstone counseled in a announcement
issued through a spokesman that he changed into considering ousting Dauman and
Viacom's board [ID:nL2N18O19H], growing hypothesis that he's thinking about
merging Viacom lower back into CBS.
Shari Redstone has expressed strong assist for Moonves as
CEO and government chair of CBS.
A mixed CBS-Viacom should save extra than $two hundred
million in expenses, in keeping with BTIG Analyst Richard Greenfield.
"If matters are going to retain to move into smaller
bundles of channels, the quickest way to protect Viacom is for it to merge,"
Greenfield advised Reuters.
A CBS spokesman declined to remark. Moonves, seen as key to
the deal, has no longer said he desires to run the two agencies.
not all CBS shareholders are sure that any such deal makes
experience.
"we'd must investigate it more from the side of CBS to
ensure they were not investing in a bad deal," Michael Cuggino, president
and portfolio supervisor at San Francisco-primarily based everlasting Portfolio
own family of price range, which owns voting stocks of CBS and Viacom, informed
Reuters.
Salvatore Muoio, predominant with new york-based totally S.
Muoio & Co, a prime proprietor of Viacom balloting shares, stated a bidding
process for Viacom could recognize the most cost.
Viacom should provide corporations including AMC and Discovery
programing and scale to better negotiate for higher expenses from cable and
satellite tv for pc vendors, Muoio stated.
Representatives for Verizon, Apple and Discovery declined to
remark. E-mails to AMC have been not again.
Absent a deal, Viacom may additionally continue to face
skeptical investors, along with John Heinlein, chief executive of Horan Capital
management, which offered out of Viacom in may also over what Heinlein referred
to as "too many issues confronting the agency."